How do you grow your business when you don''t have a marketing budget?
How do you stand out in a busy world?

And what if the answer is right in front of you?

''For me, the newsletter is the most important tool I have in building a global denim brand. Second only to the sewing machine.''

So writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletterAnd it''s worked. His company has grown into a creative global jeans business with a fiercely loyal community.

Now, David shares his insight, strategy and methodology so you can do the same. In Do Open you will discover:

Why giving is your secret to success
How to get people''s attention when time is your biggest competitor
Why creating beats sharing
How a small team can win
Build communityBuild your brand. Build long-term growth. Discover why the humble newsletter is pure and utter gold.


Format Häftad Omfång 160 sidor Språk Engelska Förlag The Do Book Co Utgivningsdatum 2017-05-02 ISBN 9781907974304