For courses in strategy and strategic management.
Core strategic management concepts without the excess
Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs.

By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.
Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN.

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Format Häftad Omfång 392 sidor Språk Engelska Förlag Pearson Education Limited Utgivningsdatum 2019-02-19 ISBN 9781292266954