And just like that, everything changed . . . A global pandemic. Panic. Social distancing. Working from home. In a heartbeat, we went from happy hours to virtual happy hours. From conferences to virtual conferences. From selling to virtual selling. To remain competitive, sales and business professionals were required to shift the way they engaged prospects and customers.

Overnight, virtual selling became the new normal. Now, it is here to stay. Virtual selling can be challenging. It's more difficult to make human to human connections. It's natural to feel intimidated by technology and digital tools. Few of us haven't felt the wave of insecurity the instant a video camera is pointed in our direction.

Yet, virtual selling is powerful because it allows you to engage more prospects and customers, in less time, at a lower cost, while reducing the sales cycle. Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal.

You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles. Jeb Blount, one of the most celebrated sales trainers of our generation, teaches you: How to leverage human psychology to gain more influence on video callsThe seven technical elements of impactful video sales callsThe five human elements of highly effective video sales callsHow to overcome your fear of the camera and always be video readyHow to deliver engaging and impactful virtual demos and presentationsPowerful video messaging strategies for engaging hard to reach stakeholdersThe Four-Step Video Prospecting FrameworkThe Five-Step Telephone Prospecting FrameworkThe LDA Method for handling telephone prospecting objectionsAdvanced email prospecting strategies and frameworksHow to leverage text messaging for prospecting and down pipeline communicationThe law of familiarity and how it takes the friction out of virtual selling The 5C's of Social SellingWhy it is imperative to become proficient with reactive and proactive chatStrategies for direct messaging – the "Swiss Army Knife" of virtual sellingHow to leverage a blended virtual/physical selling approach to close deals faster As you dive into these powerful insights, and with each new chapter, you'll gain greater and greater confidence in your ability to effectively engage prospects and customers through virtual communication channels.

And, with this newfound confidence, your success and income will soar. Following in the footsteps of his blockbuster bestsellers People Buy You, Fanatical Prospecting, Sales EQ, Objections, and Inked, Jeb Blount's Virtual Selling puts the same strategies employed by his clients—a who's who of the world's most prestigious organizations—right into your hands.


Format Inbunden Omfång 400 sidor Språk Engelska Förlag John Wiley & Sons Inc Utgivningsdatum 2020-09-07 ISBN 9781119742715