Kundservice
Influence (inbunden, eng)

HarperCollins Publishers

Influence (inbunden, eng)

319 kr

319 kr

Få kvar

Tor, 9 jan - fre, 10 jan


Säker betalning

Nöjd kund-löfte

60 dagars öppet köp


Produktbeskrivning

One of the government’s former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. Influence makes you think what you think and do as you do. You use it to change the thoughts and behaviours of others – just as others use it change yours.We have been perfecting our influence for millions of years, but in the last 20 years digital technologies have revolutionised how influence works.

We are now connected to old school friends and niche interest groups – but unwittingly also to organised criminals, terrorists and hostile states who infiltrate our societies. The course of history is being shaped: elections have been hijacked, lies spread about pandemics and the rapidly heating climate, and information has become as important as bullets and bombs to winning wars.

More than ever, influence has become the crucial currency for commercial and political gain: If you don’t understand it, you will likely become its victim.Written by a former government behavioural scientist working at the cutting edge of this field, Influence is a groundbreaking guide to the chaotic and murky world we live in.

Through examining five key factors we are taken on a tour from the past to our real-world present, to build a picture of the major role influence plays in everyday life.Influence provides a simple personal plan illustrating how you can use influence to achieve your goals – whether gaining that promotion, getting your friends to a music festival, or your children to eat their greens.

But by understanding the nature of influence, you will also see how it is changing in the information age, enabling dangerous adversaries to gain power, leaving our societies in peril. Most importantly, by using the tools of influence you will be empowered to play your part in protecting us – it will be down to you and everyone you know.Influence is a fascinating guide to how you can help by understanding it, using it and resisting it.


Format Inbunden Omfång 304 sidor Språk Engelska Förlag HarperCollins Publishers Utgivningsdatum 2024-04-11 ISBN 9780008382162

Vikt, gram

500

Artikel.nr.

ae3abedd-bb86-4d61-af19-782e3712069e

Fyndiq har inget eget lager utan arbetar med enskilda butiker som lagerhåller produkter i och utanför Sverige, Europeiska unionen (EU) och Europeiska ekonomiska samarbetsområdet (EES).

Din beställning skickas från respektive butiks egna lager inom 24 timmar (helgfri måndag till fredag) från det att Fyndiq har bekräftat köpet med en beställningsbekräftelse till dig.

Produkterna levereras till dig inom 1-21 arbetsdagar, beroende på produkt, antingen direkt i din brevlåda eller till ditt närmsta ombud. Om du beställt produkter från olika butiker så skickas de i separata paket.
Beräknat leveransdatum ser du alltid på produktkortet och i din beställningsbekräftelse.

Snabbare leverans
Snabbare leverans, uppges på produkter vars beräknad leveranstid är mellan 1-3 arbetsdagar

Längre leveranstid
Längre leveranstid, uppges på produkter vars beräknad leveranstid är mer än 13 arbetsdagar

Fraktkostnad
Frakten kostar endast 29 kr! Det tillkommer inga ytterligare frakt- eller leveranskostnader efter köpet.

HarperCollins Publishers

Influence (inbunden, eng)

319 kr

319 kr

Få kvar

Tor, 9 jan - fre, 10 jan


Säker betalning

Nöjd kund-löfte

60 dagars öppet köp