Product PrimeLash Mascara - Exclusively Designed for Mature Women | New Launch: Prime Prometics PrimeLash Mascara is specially formulated for women over 50. Unlike other mascaras on the market, it was developed in collaboration with 1,200 mature women to address your most stubborn eyelash problems. With just two coats, you can achieve thick, defined, and curled lashes that make you look radiant – thanks to its high-performance brush and dual-action formula. Brush: Specially designed to comb through and separate sparse, short lashes without irritating your eyes. It provides easy application, even if you have shaky hands. No clumps, no smudging. Provides both lengthening and volumizing effects in one. Vitamin-rich lash serum formula: Nourishes the lash root to strengthen lashes and promote growth. Non-drying. Hypoallergenic. Clean formula. pH-balanced. As we age, our lashes tend to become sparse and short. Prime Prometics PrimeLash Mascara creates thick, long lashes with just two coats, while nourishing and strengthening your natural lashes. Easily removed without causing lash breakage. Note: 1. Due to varying lighting conditions, the actual color may differ slightly from the images shown. 2. Please allow 1-3 cm error due to manual measurement. Product Safety Information: Please refer to the product safety information below.